Marketing Director

Marketing · Victoria, British Columbia
Department Marketing
Employment Type Employee
Minimum Experience Senior Manager/Supervisor

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                                                       Marketing Director

                                              Come work with us! You’ll love it. 


                          Stocksy United is looking for a Marketing Director

                                          to join our senior leadeship team.


Your Purpose:

The Marketing Director is responsible for the development, implementation, and evaluation of Stocksy’s marketing strategies. Through executive leadership and oversight of Stocksy’s marketing initiatives, this role brings a strategic perspective to all marketing functions, and monitors, analyses, and adapts marketing activity against co-op goals. By working collaboratively with other departments to ensure marketing strategy and activity aligns with broader co-op strategy, the Marketing Director drives revenue growth and brand exposure through marketing campaigns, business development, customer retention, contributor retention, market research, and a thorough understanding of the competitive landscape.


Reports to: CEO

Direct Reports: 3+

Key stakeholders: CEO, Product & Design, Artist Relations, Finance, Sales, Legal, Technology, Senior Leadership
Job type: FT Employee

Location: Remote or in-office (or both!)
Hours: This is a full time position with the standard hours of 35 hours per week, 7 hours per day. Typical working hours are 9:00 a.m. to 5:00 p.m. PST, Monday to Friday. Overtime may be required. All conditions of employment will be in accordance with the BC Employment Standards Act.


You are:

  • Excellent at cross functional communication and collaboration
  • Articulate and analytical
  • Self-directed and entrepreneurial-minded
  • A driven leader who exudes passion, industry expertise, and outstanding leadership


You have:

  • 6+ years of progressive senior leadership experience in marketing (ideally from a creative, media, agency, or related environment)
  • Experience developing, implementing, executing, and assessing strategic marketing plans that align with and support other organizational strategies and priorities
  • Experience mentoring, developing, and leading marketing teams and cross-functional groups with proven success
  • Experience working in environments that serve enterprise clients and critical partnerships
  • An analytical mindset with experience establishing KPIs and recommendations based on quantitative information
  • Expertise in digital marketing, funnel development, and demonstrated ability using performance metrics to track progress on goal achievement
  • Excellent cross-platform technical skills in project management (Trello, Asana etc.)
  • Experience working in a variety of markets internationally and customizing marketing approaches to appeal to different verticals and geographical regions
  • Experience planning and executing media relations strategies and/or working closely with media-relations teams
  • Flexible and adaptable to rapidly changing business conditions and priorities
  • Experience leading and working with international and remote teams in a collaborative, Agile environment


Responsibilities:

  • Build, implement, drive, and evaluate the marketing strategy for the cooperative, including advertising campaigns, events, digital marketing, and PR to increase Stocksy’s brand awareness, product positioning, and lead generation
  • Mentor, engage, and oversee overall efficiency and performance of the Marketing team
  • Define, drive, and continually assess department objectives through regular analytics and reporting on core KPIs including customer behaviour
  • Constantly have a pulse on marketing trends/opportunities to ensure Stocksy stays meaningful and relevant to our current and future clients and contributors
  • Implement marketing reporting improvements to track and evaluate key metrics required to support data driven decisions
  • Oversee and evaluate market research and adjust strategies to meet changing market and competitive conditions
  • Manage Marketing budget activity, ensuring expenditures are supported through market research and ROI evaluation
  • Coordinate all cross-functional marketing activities with Sales, Creative, Content, Finance, and other stakeholder teams
  • Own, optimize and execute paid media including social, SEO, and display to drive scale while sustaining performance objectives


Stocksy supports a global membership of employees, contractors, clients, and contributors from all walks of life. We find strength in what makes us different. We are committed to building a diverse workforce and cultivating an inclusive environment where every one of our team members can thrive.

We are actively seeking any individual who may have taken a road less traveled to get to where they are now. Experience and education comes in many forms; so long as you are excited about this posting and convinced you could be your best self at Stocksy, then we want to hear all about you!

Thank You

Your application was submitted successfully.

  • Location
    Victoria, British Columbia
  • Department
    Marketing
  • Employment Type
    Employee
  • Minimum Experience
    Senior Manager/Supervisor